You'd think starting an online vintage store would be easy right? (DID you? Did you really?!) Well, it's not. Sourcing, scouring, bargaining, buying, styling, photographing, resizing, uploading, approving, then changing our mind...slowly, surely, she's on her way. And while it has been a challenge, a lot of hard work and plenty of long hours, we have definitely had FUN doing it! With excellent art direction (cough, cough) and a couple of pros (wink, wink) who lent their bodies, we have all product shots ready and waiting online for the site to go live. Here's some untouched, behind the scenes snaps...
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